We all want to be the very best like no one ever was (please tell me in the comments if you know where this line is from) and it’s super difficult to do that in blogging when there’s tens of thousands of other bloggers around you all trying to be the best too. But in order to be a good blogger, you need to follow the rules and stick to the guidelines. Here is a small list of things that will turn you from an ‘alright’ blogger to a bloody good one!
1. Have a theme: your blog will look shit without it
2. Have a niche: you’ll get nowhere unless you fit into a certain niche
3. Make sure you consider yourself a brand: you won’t get any collabs otherwise
4. Post every day: or every other day if not otherwise people will forget about you and not read your blog
5. Always take your own photos: stock photos means you’re uncreative and lazy so don’t use them ever
6. Have Twitter, Facebook, Pinterest, Instagram, LinkedIn, Google+ and every other social media platform you can think of: I mean, you’re not really a brand otherwise are you?
7. Hide in shame if you spot spelling mistakes in your posts: bloggers don’t spell things wrong, ever. Jesus.
8. Either blog as a hobby or blog as a job. You can’t do both: choose one
9. Follow all the latest trends: otherwise you won’t fit in
10. And last but not least, make sure all your photos have a marble background: otherwise what the fuck are you even doing? Just give up.
How to actually be a good blogger
Do whatever you want. Have a theme that fits your personality or don’t have a theme at all. Write about whatever the hell you want too. If you’re jumping from books to sex and relationships to gift guides then that’s fucking cool because it shows you can write about anything. If all you write about is beauty then that’s fucking brilliant because it shows you’re so knowledgable in that area.
The key to being a good blogger is being a good you.
You don’t need to listen to all those people telling you you need to have this, or do this or write about this. You don’t need to do anything. As long as you love blogging, are blogging for the right reasons and are passionate in every single one of your posts then damn it, that makes you a good blogger.
This post stemmed from a recent rant on Twitter where I said I was sick to death of seeing bloggers telling other bloggers what to do. On their blogs, on social media – everywhere. Blogging is such a subjective thing and what appeals to you will not appeal to someone else. What you like in a blog someone else may not. There is not a one size fits all approach to blogging and anyone who thinks there is, is sorely misguided.
We can all offer advice to new bloggers, things that may help them along their blogging journey; it’s not about that. Advice is good. Asking for advice is good and giving advice and sharing wisdom from years of blogging is bloody brilliant. But nobody has the right – however big your blog may be – to dictate what others should and shouldn’t do, brand them a “bad blogger” for doing so (or not doing so) and tainting their name.
The first part of this post was, very obviously, sarcastic and far from everything I believe makes a genuinely good blogger. It wasn’t intended to offend anyone (sorry if it did) but individuality is important in blogging and don’t let anyone tell you it’s not.