January has been one of my best months for page views (so far… I’m writing this on the 10th and I’m already more or less half way to what I received in all of December, so going by those statistics, I’m going to conclude that January will be my best month for page views, if I keep up what I’m doing. I’ll check back on the 31st and see if I was right – hopefully I am! If not, well don’t I look like a tit) – why is it my best month for page views? Well, firstly, I think my content is just better in general. So that always helps but also, I’m working really bloody hard to ensure that is the case. I’m going above and beyond what I usually do with my blog, experimenting with new techniques etc in order to find out if and what gains me more views.
And before you start… there’s nothing wrong with this. There’s nothing wrong with focusing hard on your blog and working to up your follower count, your daily views, your newsletter subscribers – whatever. Many a person takes blogging very seriously, why? Because blogging is a serious business. Bloggers are getting noticed more and more and getting approached for more frequent, bigger and better opportunities. Because brands, companies and the outside world so to speak has noticed the dedication, hard work and power of the blogger. So if you wanna up your blogging game and get in on that action? I’m right behind you, honey!
I’ll admit, I still don’t have the monthly page views that I would like. But I suppose once you see that number going up, you’re always going to want it that little bit higher but of course I’m under no illusion that it’s anything but hard work which is going to get me there. I’ve found some techniques which have helped me and my little Neverland steadily creep up in the page views department and I’d like to share those things with you today. Some of them will be duh type obvious – but always worth mentioning for any brand new bloggers who are reading who are still learning. All of these work for me and I’m in no way taking responsibility for these working for anyone else. Take my advice, or don’t. It doesn’t really matter to me. But it’s here for anyone who wants it 🙂
1. Schedule tweets: Uggghhhhhh I hear you say. I know. It’s f***ing boring. But I have religiously scheduled tweets this month and I tell you what… It has made a huge difference. Personally, I schedule 4 or 5 tweets of the blog post which went up that same day and during the weekends I’ll schedule tweets throughout the day of all the posts I’ve had up that week.
2. Comment threads: I’ve grown to adore comment threads over the last year and I have found so many amazing blogs which I go back to again and again through them. I don’t even look at them as “just a way to get comments” anymore, I look at them as a place where I know all the blogs I love that I’ve discovered through them will be in the same place at the same time so it’s easy for me to find their new posts. These threads have seriously upped my page view count.
3. Engage and interact: Sooooo important as a blogger because other bloggers want to know you. They want to know you’re real and you have hobbies and opinions and interests. So whilst scheduling those tweets is all fine and dandy, make sure your Twitter feed isn’t all self-promo. Get to know other bloggers, check out their blogs, make friends and you can all support each other.
4. Turn on publicize: If you’re on WordPress you can activate publicize which means WordPress will automatically post your links on the platforms you’ve set up as soon as they go live. I had mine set up with Google+, Twitter, Facebook and LinkedIn. Not a massive thing but at least it gets your post out there, even if you’re not around to share it yourself.
5. Share widely: Having a fair few different platforms is really handy for page view increase. Not everyone uses Twitter and those that do are probably following so many people that lots of tweets will go unnoticed throughout the day so having different options is great. I have a Facebook page for my blog, I also have LinkedIn, Instagram, Google+ and Pinterest (and although I mostly use Pinterest for personal use, I still link my blog to it and share my posts)
6. Advertise: Advertising on other blogs can help. I say can because it’s a decision you’ll have to be careful of making and ensure you do your research. Just because a blogger has X amount of followers, doesn’t mean their engagement rate is necessarily as high. So just be wary about this one and look into different bloggers before parting with your money. But finding the right person to advertise with can certainly help.
7. Share effectively: Yes you can share a post at just the click of a button but if you think about your tweet even more, you can make it go further. Use those hash tags and tag those Twitter accounts which share posts. I know, they’re not all going to share every single thing you tag them in but it’s always worth a try and you’re not losing anything if you do. I wrote a blog post a looooong time ago now, back in the stone age of 2015 which expands on this point more.