When one door closes…

It is with a heavy heart that I’m here to announce the closure of my little blog tour business Neverland Blog Tours. If you’re active in the book blogging community, you’ll be familiar with blog tours and their place in book promotion. If you’re not and don’t really care then that’s fine too. But regardless of where you stand, my business, which I set up in 2014 is closing it’s doors. I won’t say for good because nobody knows what the future holds but for now, at least.

I am so incredibly proud of myself for building a whole entire business, from scratch, all on my own. It was at a time where I didn’t have much going on; my anxiety was pretty bad, I had my blog at this point but I was in no way making any money from it and I desperately needed something to pick me up and keep me ticking over. I started Neverland Blog Tours as a company which specalised in Fantasy / Sci-Fi and all sub genres of those because I felt like there was a gap in the market. It worked for a while but eventually, I opened up to all genres and once I did that, I saw Neverland Blog Tours grow and grow and grow. I had bookings 6 and 7 months in advance. I was so happy and proud that authors were chosing me to help promote their book!

Neverland Blog Tours gave me a purpose when I really needed one.

Over the course of the 5 or so years, it has led me to some wonderful authors, incredible books (which I may not have picked up otherwise) and an array of hard working book bloggers who’s blog’s I’ve grown to love and who’s reviews I’ve come to respect. Because they are the real gems in all of this. I truly couldn’t have done it without the list of over 70 bloggers who all at some point in the last 5 years have signed up to be a tour host with me and help me with my blog tours. I really couldn’t have done it without you and that support, thank you.

I’m desperately trying to take some positives from all of this; it’ll certainly allow me extra time to focus on my own blog which is thankfully, going from strength to strength. I may also look into freelancing, extra courses or something else, now I have that gap to fill. I won’t necessarily have spare time but I will have extra mental energy for new projects which I definitely don’t want to see go to waste.

However, despite whichever positive outlook I approach this with and whatever doors this may open for me, I’m still incredibly sad that this particular door has had to close. I’m shutting Neverland Blog Tours for a multitude of reasons (which I’m not going to go into here) but I’m pretty heart-broken that the thing I’ve worked so hard on and put so much time and energy into for all these years has come to an end. Do I feel like a failure? A little bit, at the moment. But I have no doubt that that feeling will pass and I’ll hopefully be left with pride over the fact that I managed to build and sustain my own business, work hard at it and see it succeed. If only for a short time in the grand scheme of things.

I came to this decision fully whilst staying at my boyfriend’s families house in the Lincolnshire countryside, in the peace and quiet, on the May bank holiday weekend. The country is a great place to be with your thoughts, I’ve found, and make sense of what’s going on in your life. I don’t think I would have been as clear headed had I been in Essex, in the hustle and bustle of daily life.

So with that, it’s time to bring this chapter to a close and Neverland Blog Tours has officially run out of its well needed pixie dust.

I wish all the tour hosts that have worked with me over these last 5 years all the very best with their blogs and all the authors that have worked with me, thank you. Thank you so very much from the bottom of my heart for putting your trust, your books, your work and your beautiful words in my hands. I hope I did you well.


Posted by

Twenty-something lifestyle blogger from Essex. Book lover, Slytherin, organisational wizard and enjoys Motorsport, Disney and Yoga.

79 thoughts on “When one door closes…

  1. As a new reader, I didn’t see any of your blog tours but you are very right when you say as one door closes another one opens. I’m a firm believer that things happen for a reason and that when something like this happens, it’s so that something better can come into our life. x

  2. youve done such an amazing job with your blog, leaving something behind only leaves room for new and exciting adventures!

  3. I remember seeing a number of your blog tours come up on my twitter newsfeed, and I was in awe of every one you hosted. It’s a credit to you that you were able to build such a successful business, and I’m in no doubt that you worked extremely hard to achieve said success. I remember when you mentioned this to me a few months ago it was sad to hear, but as you said, when one door closes another opens. I wish you all the best in whatever it is you choose to do next!

  4. Ah, Jenny, please don’t feel like a failure. Five years is not a short time by any standards and you should be incredibly proud of your achievement. Of course it’s sad when one chapter comes to an end but on the other hand, it’s exciting to see what the future holds. And never say never, you may find yourself able to bring back your business at some point, but if you don’t then I’m sure you’ll find something else to make a huge success of. You are too talented not to. Looking forward to seeing what you do next, and sending hugs in the meantime xxx

    Lisa | http://www.lisasnotebook.com

  5. Jenny you really shouldn’t feel like a failure at all. You were running TWO businesses, by yourself! That’s incredible! Choosing to narrow your focus and close your book tour company doesn’t change the fact that you did it, very successfully, for YEARS. You’re amazing, and as much as I am sad for you that this chapter is over, I am also excited for what will come next for you xxx\
    Beth x Adventure & Anxiety

  6. Awh Jenny this is awesome, well done you for getting yourself to a stage where you can concentrate on what you want to do. As someone who works has kids and blogs I know how flipping tough it can be to commit yourself to blogging. It’s hard and you’ve done amazing things!

  7. You should in no way feel like a failure, to build a successful business from scratch is hard work and it’s all because of you that Neverland tours was so amazing. Give yourself a massive pat on the back and celebrate your achievements.
    As you say as one door closes another opens and I’m sure there are so many more oppourtunities and exciting things right around the corner.

    Melanie | http://www.frasersfunhouse.com

  8. I’d not hear of blog tours, but it sounds super important you!
    Even if the doors are only temporarily closed, you’ll know the right time to open them again 🙂

  9. im so sorry to hear about your business but I’m sure that other opportunities will occur for you – running your own business brings transferable skills – and as you say it gives you more time for your own blog and time for other activities. taking time to reflect on it away from your usual surroundings is a good thing to do. Good luck for the future love Bec xx

  10. You did amazing on your blog tours! Having a business must be tough, yet you were able to have it for 5 years which is an amazing accomplishment! Can’t wait to hear all about what you’re blog will be like moving forward x

  11. Congratulations on all your achievements so far! Setting up your own business isn’t easy, and you’ve done such amazing things over the past few years. Who knows what the future has in store for you, but you’re making all your decisions for yourself, and that’s the best thing anyone can ever do.

    Cordelia || cordeliamoor.com

  12. I hadn’t actually heard of this before but wow – you should be so proud of yourself and pleased with what you’ve done. It’s amazing that you created your business and grew it! You are very inspiring! 🙂 I wish you the best of luck with what you get up to next, I’m sure you’ll figure out something amazing!


  13. You should be so proud of yourself. It is quite an accomplishment and not so many people could have done it. Don’t feel like a failure, it is an experience form which you’ve learn and as you said, it is another door opening! Here to the next venture!

  14. I’m sad to hear this but I’m certain you are going to go from strength to strength with everything you do next. I’ve been absolutely delighted to take part in the tours that I have, and thank you for also introducing me to some great authors and books over the course of the last few years. It’s been a privilege to work with you and I look forward to seeing what you come out with next!

  15. Good luck with whatever you do next, Jenny. When I started blogging you were one of the first blog tour organisers to take a chance on me and I’ve been introduced to some great books as one of your tour hosts. I can only begin to imagine the amount of work that goes into organising a blog tour and I’m sure you’ve acquired loads of valuable skills that will be of great use in whatever you do next.

  16. I will be sorry to see the blog tours go but I’ve had great fun taking part, thanks for having me!
    Wishing you all the best for future plans, I know you will succeed whichever direction you go in…… much love, Ali xx

  17. It’s been a pleasure to read and review the books you sent me for Neverland Book Tours. I enjoyed it a lot. Congrats on your business, you did a fantastic job, so proud of you as a fellow blogger and you definitely deserve to be proud of yourself. Best of luck with your future projects, I’ve no doubt that you will find something that you will enjoy too. Best wishes. 🙂 xx

  18. I wish you a lot of success in your future endeavours Jenny! You were a wonderful tour organiser (well that is if I still get the tour info for the last tour ;-)) and it’s a shame that you don’t continue your wonderful work, although I understand your decision too! I’m sure you’ll find your fulfillment elsewhere!

  19. I’m really sorry to hear this Jenny. I hadn’t heard of blog tours when I wrote my book and I was very fortunate to be pointed in your direction.

    I loved having my own blog tour and it was wonderful to read the very kind reviews. You were very professional throughout and it was a pleasure to work with you to help my book find new readers.

    It takes guts to take a big decision like this, sometimes life points us in a new direction and we don’t know why, but I really believe that such things do have a habit of ultimately working out for our good.

    All the best to you Jenny.

  20. Thanks for being such an incredible organiser of so many blog tours! I’m proud to have taken part in a decent number of them myself and I loved doing them. I wish you so much luck in whatever you persue next! 💛

  21. You did a wonderful job, and it’s been a real pleasure to be part of your blogging team. Wishing you well, and an exciting future!

  22. You should feel incredibly proud of your achievements Jenny! Starting a business from stratch is pretty amazing, I wouldn’t even know where to begin 🙈.

    Having more space to focus on other projects is really exciting though. Sometimes we just need to have a change and try something new. You never know what awesome opportunities will come next for you and your blog. Keep up the great work girl 💖 xx

    Bexa | http://www.hellobexa.com

    1. I’m very proud and I’ve learnt so much from it which hopefully I can take forward into other things 🙂 I’m keeping my fingers crossed for something exciting! Thanks lovely 😘 xxx

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