Blogging Advice Reviews

8 Things To Do When Your Blogging Inbox Is a Bit Dead

I honestly for the life of me couldn’t think of a professional sounding title for this post so you’ll have to make do with this one. We all go through both hectic and quiet periods with our blogs. Some months, right from the get-go, we’ve got emails flying in about collaborations or offers to review products. Our stats are banging, interaction is great and we’re generally just loving life. And other months, it’s quite the opposite.

Close up photo of a rose gold iPhone with a notebook and candle in the background

We’ve all been there. I have. And it sucks. But it’s important to remember that it’s probably not your fault. The blogging industry certainly goes through waves of activity and more often than not, when I’m having a quiet month, I’ll see other bloggers mention on social media that they are too. I mean, it sucks for both of us but it’s nice to know I’m not alone.

It can definitely be a bit disheartening and annoying. Not to mention a little worrying when you rely on money you make through your blog to pay for things. But the important thing to remember is that it won’t be like this forever, especially if you continue to work hard and tomorrow, next week or next month could be completely different.

When I go through quiet periods with my blog where my inbox resembles that of tumbleweed, I always try and keep a level head. So once I’ve had a little cry about it, I get the heck on with it and here are 8 helpful and productive things that you can do when your inbox is a little bit dead:

Update or create your media kit

When working with brands it’s good to have an effective media kit handy to send out. If you’ve neglected your media kit or don’t yet have one at all, now would be a good time to carve out some time to focus on creating one or updating it! Check out my post about how I created a free and attractive media kit with some tips on what to include in yours!

Spring clean your blog

Now is also a good time to give your blog a little TLC as well. If things are on the quiet front, you’ll have more time to tend to your blog like you’d tend to your garden on a slow Spring afternoon. All those little jobs you’ve been putting off… get them done! Stuck? Here are some suggestions!

Research and make a list of brands you want to pitch to…

Just because brands aren’t coming to you right now, doesn’t mean you can’t go to them! Dream big, make a list of all the brands you’d love to work with and potentially pitch to. Categorize them and research the appropriate email to send your pitch to (and the name of the PR person, if you can!)

…then pitch to them!

Why the heck not? You’ll never know until you try. Pick out some of your favourites, write up a banging pitch and go haywire on that send button. If you need some tips on how to send a great pitch, The Bloggers Blueprint resource from Dana Nicole is a great place to start. And it’s free!

Set some short and long term blogging goals

Now is a good time to sit back, reflect and have a little think about your blog and where you want to go with it. Busy months are fan-bloody-tastic. But they rarely give us time to reflect. So sit down with a pen and paper (not your phone!) and write up some short and long term blogging goals for yourself. Where would you like to be in 1 or 5 years? Who would you have liked to work with in that time? What direction do you want your blog to go in? All those scary questions!

Brainstorm blog content for the next month

Quiet month? Perfect time to get ahead. There’s literally no better time to brainstorm, plan and create new, incredible content than when you’re going through a quiet period. You have more time than ever to put into your content right now so make it count! Need some inspiration? Check out this post.

Make a plan and research something you’d like to create

If quiet times stress you out (yep) then it might be worth spending these times researching alternative ways to avoid them, going forward or extra ways to make money through your blog when the sponsored post opportunities are on the slow side. Do you excel in an area of blogging that you could create an informative eBook about and sell? Are you in a position to start offering advertising packages to other bloggers? Or think even bigger than that in terms of offering coaching or another type of service!

Don’t let it get to you

And finally, you gotta look after you and psychologically, these quiet periods can really get to you. It’s easy enough to say “don’t let it get to you” but just try and remember that there’s a 99% chance it’s not your fault and that other bloggers are probably going through the same sort of drought. Keep yourself occupied, work on your plan and have faith that things will turn around. They always do!

Quiet times suck but I hope this post has made you feel a little more positive about what you can proactively be doing when your inbox is a bit dead! Have you done any of these? Do you have anything else to add?

Wanna get involved? Join my supportive Facebook bloggers group,ย Starlight Bloggers!

 

Advertisements

Jenny in Neverland

Twenty-something lifestyle blogger from Essex. Book lover, Slytherin, organisational wizard and enjoys Motorsport, Disney and Yoga.

96 Comments

  1. These are some great tips.
    I feel I’m having a slow month this month so looking at these tips really will help.
    Thank you โ™ฅ

    Luke | http://www.lukeheywoodstyle.co.uk

    1. My month started quite slow too! I think we’re at a slower period at the moment, sadly!

  2. Great tips! I always panic when my inbox is empty!

    Mollie | https://mollieclarke.co.uk

    1. Thank you x

  3. My inbox is deader than dead! but I’ve only kinda been blogging for a month, so I hope to soon expand my reach by following these wonderful tips!

    1. My inbox was dead for years so donโ€™t get too worked up about it if youโ€™ve only been blogging a month! Plenty of time to find out who you are and establish yourself ๐Ÿ˜Œ

  4. I have to admit that when my inbox isn’t coming up with new opportunities every few days then I do get quite disheartened and I shouldn’t feel that way x

    1. You definitely shouldnโ€™t x

  5. I understand what you mean by some months are busier than others. I love all your tips. I try to catch up on things that need to be done when it calms down.

  6. I’ve got to give my blog a bit of a spring clean soon, I’m so behind!

    Love, Amie โค

    The Curvaceous Vegan

    1. Hope you manage to get around to it!

  7. Great advice! Glad I read your post. Currently at a quiet position at the moment and redoing my media kit now. Pinned your post for future ๐Ÿ˜„

  8. Good excellent tips and hints as ever.

  9. So glad I read this as my inbox has been dead for a while! It’s seemed so much harder this year so far to find genuine opportunities. I’m just about to update my media kit and then I think it’s time to start pitching to brands again! Brilliant post Jenny xx

    Tiffany x http://www.foodandotherloves.co.uk

    1. I totally agree! I think since the ASA guidelines were reinforced it’s been harder. There are STILL brands wanting no disclosure and I’ve definitely turned down more things this year than any other!

  10. Great post Jenny! I need to do a spring clean of my categories!! thanks for the reminder x

    1. You’er welcome!

  11. elenxmai says:

    Such insightful tips! I LOVE pitching to brands but I feel like it’s daunting for a lot of people. I always tell myself “realistically, what’s the worst that’s going to happen? They’ll say no” and then just crack on with the pitch haha. P.s. the title on this post is perfect – definitely better than any “professional sounding title”. xx
    El // Welsh Wanderer

    1. Yep exactly, literally the worst they can say is no and then you move on ๐Ÿ™‚

  12. Some great advice thanks

    1. You’re welcome ๐Ÿ™‚

  13. Dan says:

    Hi Jenny,

    Some great tips there. Being new to the scene I’ll be checking out quite a few of the links included so thanks for that! ๐Ÿ™‚

    Dan

    1. You’re welcome! Hope you find the links useful!

  14. Pitching to a brand is such a scary concept! But youโ€™re right, why the hell not?! Thank you the tips, Iโ€™m going to look into writing a great pitch! Canโ€™t hurt! Thanks for your advice.

    1. Exactly, the worst they can say is no! I’d recommend Kirsty Leanne’s eBook for pitching!

  15. Sarah says:

    Awesome tips! Really love the style of your blog and will take these into account!

    1. Thanks very much!

  16. Really great tips. I think it’s important to keep positive and keep going.

    http://www.fashionradi.com

    1. Thank you ๐Ÿ™‚ It really is – attitude is everything!

  17. I love that there are a lot of things to do with your blog, especially when there’s not much going on. This is a perfect time to change things up, whether we’re doing more or cutting back on what isn’t necessary. Thanks for sharing all of these tips!

    Nancy โ™ฅ exquisitely.me

    1. Absolutely ๐Ÿ™‚ x

  18. The title of this post really made me laugh! It’s true though, it can definitely come in waves and it’s so hard to not think you’re doing something wrong when your inbox dries up a bit. It took me a while to get over that mentality. This is a great list of proactive blog things to do instead though! x

    Sophie
    http://www.glowsteady.co.uk

    1. Thank you ๐Ÿ™‚ It can be tough for sure x

  19. I love these ideas! When things are quiet, we all need something to do and what better to use the time for then improving our blogs?

    My favorite pastime is brainstorming and, when I am on a roll, I write like there is no tomorrow.

    I can tell you first hand cleaning up your blog will suck away time and you will be left wondering where it all went!

    1. Totally agree. But it’s worth it!

      1. Without a doubt!

  20. Oooh thanks again for another insightful blog post! I admit that I haven’t thought about pitching before because I am just a hobbyist blogger, but I would love to work with Boohoo or missguided one day!

    1. I think you should totally pitch to those!

  21. YESS – It really is up and down, some months are amazing in terms of interaction & stats and some not so much, a massive rollercoaster at times. Iโ€™ve been cleaning up a few of my old posts and wow that takes so long to do but also so worth it!

    Personally I havenโ€™t approached brands myself – usually some just find their way into my inbox haha – I think Iโ€™d be too scared to be the one to initiate the conversation!

    I love love brainstorming blog content but I have to say the best ideas come when Iโ€™m not focused on thinking on an idea if that makes sense!

    Great tips!

    1. You shouldn’t be scared – the worst they can say is no ๐Ÿ™‚ And I’m sure loads of brands would love to work with you!

  22. Great tips! Still getting the hang of things and figuring stuff out so posts like this are super helpful, thanks!
    -Morgan

    1. Glad you found it helpful ๐Ÿ™‚

  23. The last few months have been the best for my blog numbers wise, however I havenโ€™t spent nearly as much time writing as I want to. So my focus for the next few months is to get back in the groove of writing more!

  24. Terri Woolford says:

    Fab advice. Earmarked for future notice! Definitely go through blog lulls and neglectful periods as a full-time teacher but these are ace tips for when those times arise!

    Terri x
    https://more-th4n-words.blogspot.com/

    1. Thank you ๐Ÿ™‚

  25. I donโ€™t earn from my blog yet but I think these tips are great for any of us, especially if we find ourselves with a few minutes to spare… rare I know as a blogger but we can certainly learn a lot from this.

    Thanks for sharing ๐Ÿ˜Š

    1. Haha true, I rarely have a minute to spare!

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.