A beginners guide to SEO for bloggers

Now, I don’t pretend to know everything about blogging. In fact, the complete opposite is true and I have no problem at all putting my hands up and admitting that actually, I don’t know a damn thing about certain aspects of this big ol’ blogosphere. I’ve been blogging for 5 years give or take and I’m always learning and having been around that long (God that makes me sound ancient), you do pick quite a bit up as you go along. Blogging is a process and there’s always something new to learn and I think that’s what makes it so exciting sometimes.

For those of us that wanna get oh so serious with our blogs, SEO is certainly something to think about and not gloss over. It sounds super scary and confusing at first and if you’ve got to this point and you’re panicking because WHAT THE HECK IS SEO, SEO basically stands for Search Engine Optimization and why do us, as bloggers, need to worry about that?

Well first of all, you don’t need to worry. But ensuring your blog posts and your blogs in general are SEO friendly will only prove to increase your views and your visibility on search engines. And we all want that don’t we? With hundreds of thousands of bloggers out there, all trying to achieve something similar, Google are inundated with links and the further up the order the link, logically, the more likely it is to get viewed. There are plenty of posts to help with SEO and even this SEO guide can help but here’s a quick run down of super easy, beginners tips for SEO friendly blogs!

Link back to other content you’ve written

This is a super easy and effective way to help with SEO, simply linking back to your older content, where relevant. For example, in this post where I’m talking about improving SEO and helping your traffic, I might include a link to this post, about how to improve your daily page views. Geddit?

Work on your DA score

Even if you have no idea what it is, chances are you’ve seen bloggers talk about their DA before. DA stands for Domain Authority and your DA score means how highly your site is ranked on search engines. It’s common knowledge that brands want to work with bloggers with a higher DA so it’s worth doing some thangs in order to help yours out. Linking back to old content, as stated above, is one way. You can also up the amount you’re commenting on other blogs, sort out all your broken links and starting your posts with writing, not an image.

Make your post shareable for others

Not only will other people sharing your posts gain you extra views, it also shows Google that your post is relevant. No offence but a lot of us are lazy and we want things as easy as possible, so having clear shareable buttons on your posts will help make it super swift for others to share your work!

Use headings where possible

A bit like I’m doing in this post, using headings makes your posts more digestible (especially if they’re long… hey! Check out my next point), better formatted and more useful.

Write a minimum of 300 words

Google likes posts which are on the longer side, they figure that they’re more useful and professional so blog posts certainly should be more than 300 words long. I mean, we bloggers have got a lot to say, so chances are they will be but if you’re looking to improve your SEO then try and refrain from whacking out a ton of posts which are all short. Quality over quantity.

Shorten your URL

If the title of your blog post is “A super scrummy, easy to make recipe for the perfect night in with friends!” then your URL will automatically be, “www.YOURBLOGNAMEHERE.com/a-super-scrummy-easy-to-make-recipe-for-the-perfect-night-in-with-friends”. It looks ridiculous and it’s going to do nothing for your SEO. Before your hit publish, check on your URL and shorten it to something like, “/vegan-chilli-recipe” which is much better for search engines to process and more likely to scoot you up the order (obviously only if your post is ACTUALLY about a Vegan chilli recipe…)

Do you have any other SEO tips to share? Are you a beginner and did you find these tips helpful? If you’re experienced in SEO then I’d love to hear your best tip and anything I’ve missed here?

* This is a collaborative post

193 thoughts on “A beginners guide to SEO for bloggers

  1. Some helpful tips thanks! Do you know if there is a quick way of checking broken links instead of doing it manually post by post which would be too time consuming? Thanks nikki x

  2. Love how you brought up all of the important points for boosting a blog’s SEO! I realized that the more your site is spread (via twitter/pinterest/etc), the easier it is to look it up on search engines. Using a proper alt tag in images help as well! Oh man, I hate it when URL’s are SUPER LONG! Thanks for sharing these tips :).

    Nancy ♥ exquisitely.me

  3. This is SUCH a useful post Jenny! I never knew that shortening the URL would improve SEO. Tbh, I never knew you could even shorten a URL 😂🙈. You have included so many fantastic hints and tips here which are really helpful. Thanks for sharing, great post girl! 💖 xx

    Bexa | http://www.hellobexa.com

  4. This was such a useful post, thank you so much Jenny. I never knew that shortening a URL helped SEO so I’ll definitely be doing that now! Thank you 🙂 xx

  5. This is super handy 🙂
    I started properly with SEO on my blog last month and traffic has since shot right up, it’s amazing what a difference it makes.
    I also found making sure my images have relevant Alt/Titles helped a lot.
    Do you have a post about upping your DA? Feels like mine has been stuck on 33 forever.
    Cora | http://www.teapartyprincess.co.uk/

    1. I don’t have a post about that but I feel like I’d be rehashing a lot of this post if I did! I feel like mine has been stuck on 37 for ages, I’d love to hit the big 4-0!

  6. Wow, I had no idea that starting your posts with a picture was bad for your DA, I’ve always done it because otherwise, my blog homepage looks dreadful haha. I’ll need to try and sort that out somehow!
    There are some great tips in here, as usual! Thanks Jenny 🙂
    Beth x Adventure & Anxiety

  7. This is really helpful! Thank you!

    I have heard of SEO but did wonder how to to do it so you have given me some tips 🙂

  8. Great post, Jenny. I’m hoping to add just a tad bit of insight to your article length portion. It’s very important to note, that most page 1 content in search today, has a minimum of 2,000 words. Being so much content is being created each day, it is getting harder and harder to rank for the most searched keywords. We wrote a fairly in depth explanation regarding content length and statistics, with authoritative references, titled What does 650 words look like?
    Thanks for sharing great content!

  9. helpful post! i always try and write 500 words at least, my husband runs his own site and hes always telling me to do more words in a post

  10. My friend talked me into SEO. I just write and publish. Maybe I need to take them seriously. Thank you for the awesome tips ☺

  11. These are great tips for anyone starting out. I think SEO can be very overwhelming for some people at first. I actually enjoy it, weirdly! lol

  12. Useful, interesting and well written. I don’t know much about such things either, and these suggestions sound like a good start.

  13. Lately I have been researching SEO & I have come across some pretty simple articles & some that will make you never ever want to deal with SEO at all. Thanks for a simple post!

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