The true English lady is immaculate, but never extravagant; she has no need to impress, only to be polished.

No matter where you are in the world, fashion remains distinct. Parisians are praised for their tailored, effortless fashion, while Spanish ladies have mastered smart-casual styling and New Yorkers are known for their relaxed, edgy looks — but how do English ladies fair?

In the UK, fashion is definitively eclectic, varying from region-to-region. English ladies are renowned for their poise, with many wearing quintessentially British clothing. Here, Fulton Umbrellas — the brand behind the Royal Family’s iconic clear umbrellas — explains the wardrobe essentials for English women.


Monthly searches: 33,100

Most popular in:

  1. Southampton
  2. Bristol
  3. Croydon

Being prepared for the ever-changeable British weather is essential for English ladies. To ensure they’re prepared for each and every downpour, an umbrella is a must. Styles can vary wildly

Linen dresses

Most popular in: London

Cashmere sweaters

Monthly searches: 8,100

Most popular in: London

Tweed jackets

Barbour jackets

Monthly searches: 40,500

Most popular in:

  1. Newcastle
  2. Leeds
  3. Norwich


Monthly searches: 60,500

Most popular in:

  1. Newcastle
  2. Liverpool
  3. Hull

Fascinators are a type of formal millinery popular with English women. Becoming popular in the early 20th century, the delicate, decorative headpieces attracted attention on a global scale back in April 2011, at Prince William and Kate Middleton’s royal wedding.

Fascinators remain ever-popular in Britain, although they’re usually only worn to formal occasions, such as weddings and race days. In terms of search interest, they’re most popular in Newcastle, closely followed by Liverpool and Hull.

There are some fascinator faux pas that are to be avoided:

  • Ditch the elastic — some fascinators have an elastic strap — wearing this under the chin is a big no-no. Instead, it should be worn underneath the hair at the nape of the neck.
  • Choose a side — fashionistas like Victoria Beckham may have worn their fascinators straight-on, however it’s a bold look that is difficult to pull off. Generally, they should be worn on either the left or right side of the head.
* This is a collaborative post


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